Localization Archives

Back-to-school has never looked so unusual for students. As the business world continues to rely on virtual platforms to replace in-person meetings, many schools have decided to follow suit. So, what does a swap to virtual education mean for the industry?

The e-commerce industry has grown rapidly since it was first introduced. To stay ahead of the competition, small and large businesses alike are investing in 2020’s e-commerce trends. Below, we’ve created a summary of e-commerce history and the most important global developments of this year.

Startups might have meagre beginnings, but Forbes’ recent predictions about the next billion-dollar startups show their potential for international growth. In particular, the MENA region provided growing levels of funding over the past few years. 564 startups were funded in 2019 in MENA alone, providing a wealth of opportunities for founders and investors alike.

E-learning courses provide an opportunity to reach new students and train employees abroad. But, what is the best way to resonate with an international audience? There are two main options for translating e-learning video content: voice-over services and video subtitling services.

Before COVID-19, webinars were predominantly seen as an option for companies who needed to connect with widespread audiences. Today, webinars are an integral part of the socially distanced business. Translating content into several languages is the key to international webinar success and online interpretation services can help companies to take the competitive edge.

Over the past few years, emojis have become an integral part of online text. The average internet user encounters emojis so frequently that it’s unusual to stop and think about them. Yet, for businesses and brands, emojis can make or break marketing communications.

In the age of Coronavirus, almost nothing is quite as it used to be. Many companies changed the entire business plans to stay afloat. Having an online presence is now more crucial than ever, meaning e-commerce localization, new offerings, and innovative marketing campaigns need to be implemented.

The global telecommunication industry reportedly generates over 1.4 trillion U.S. dollars every year. Telecommunications translation is a vital step for businesses hoping to expand into international markets, facilitating communication with customers, partners, and employees.

The automotive industry is projected to be worth approximately $9 trillion by 2030. With continuous advancements in technology, both small and large manufacturers are looking for innovative ways to have a competitive edge over their rivals.

TikTok’s popularity has been on the rise since its launch in 2017, gaining 1 billion users in its first two years.  The video app has now become a serious competitor for social media platforms such as Instagram. It hit the charts very quickly, becoming the USA’s most-downloaded app, at 9.14 million downloads, in October 2018.