2020 was unquestionably difficult for travel. According to the World Economic Forum, the tourism industry lost an estimated $1.3 trillion in export revenue. However, while it could take several years for the industry to recover fully, a McKinsey survey reveals that traveling is the second-most-desired activity among respondents (second only to dining out). As the industry recovers, we look at key technology trends for the future, including AI translation, voice assistants, and more.
In 2021, we expect on-demand services. Want to watch the latest TV show? It’s waiting for you on your TV. Need to buy something urgently? Just open the homepage of an online store. We’re used to instant results, and customer service doesn’t need to be any different. Multilingual chatbots mean round-the-clock assistance, sales, and troubleshooting.
1.3 million new users joined social media every day in 2020 (Hootsuite). Social media marketing doesn’t just allow brands to connect with these users on a global scale, it also gives insights, analytics, and endless opportunities to boost business. That’s why multilingual social media shouldn’t be overlooked.
Estimates suggest Arabic speakers are the fourth largest group of internet users, behind only English, Chinese, and Spanish. With over 300 million native Arabic speakers in the world, businesses that don’t use Arabic website translation to connect with users might be missing out.
Good communication is key in any workplace. But when it comes to manufacturing safety, misunderstandings can be extremely serious. If a document, sign, or piece of information is important, everyone needs to understand it. This is where dedicated manufacturing translation services come in.
Website translation can help your business expand globally, reach new customers, build a strong brand, and boost engagement. Looking at examples of popular websites, it’s easy to see which translation features work well.
Automotive manufacturers expanding abroad need to be sure that their operations run smoothly at all levels. Employees, partners, suppliers, clients, and the end-user need error-free documents in the right languages, without delays. Automotive translation services support your business by translating these documents and enabling communication.