As industry professionals know, marketing isn’t an exact science. The impact of the message relies on a complex blend of wording, images, and associations.
Targeting foreign audiences becomes even trickier. A recent survey found that “75% of consumers prefer to buy products in their native language”.
According to Forbes, there are over 2 billion gamers worldwide and it’s expected that the gaming industry will reach more $300 billion by 2025. To reach these customers is a complex process. As a result, many video game companies are turning to video game localization services for assistance.
Mobile e-learning technology is rapidly developing across the world. But, how can you reach these millions of potential customers? The answer lies in e-learning translation services.
Is our world in the midst of a pandemic? Yes.
Is there any light at the end of the tunnel? There’s a lot of hope actually.
Are we sure? Yes, if we look back at the past crises that plagued the world with the purpose of understanding and deriving the right lessons.
Global retail e-commerce sales are expected to hit $5 trillion by 2021; so how did it all start?
Internet commerce ─ or electronic commerce, or e-commerce ─ has invaded our everyday lives in the form of selling and buying of products and services through the internet.
Looked at from a business perspective, human resources actually comprise two things that constitute the body and soul of any company or organization. It is, first, the company’s most significant asset, the personnel; the people; the employees. Second, it is the department that manages this great asset, dealing with the hiring, administration, and training of personnel.
This article is published by Future Trans
in recognition of the crucial role
played by every and each translation project manager
in our translation and localization project team,
whose role is critical to the success of our business.
An industry that rocks, the telecom sector has always been the driver for innovation and growth for all other industries of the global economy. As the world economy’s actual engine, this vital industry is connecting the earth via fixed telephone networks, mobile phones, and internet-linked PCs, and, therefore, touches every corner of the global system and affects every aspect of our daily lives.
It’s big, it’s important and it’s growing!
The global business software and services market size was valued at about $323 billion in 2018 and is expected to expand at a compound annual growth rate of 10.7% from 2019 to 2025, according to the Grand View Research, the renowned San Francisco-based market research and consulting company.
The more the world becomes connected and boundaries begin to fade away, the more people speaking different languages meet and communicate with each other. Language barriers have been always slowing down the flow of any verbal conversation across a wide range of formal and friendly levels. With nobody around to explain, the dialogue mostly goes nowhere!
