Translation Archives - Future Trans

Localizing your Social media content allows you to reach your customers from anywhere in the world with an influential appeal each time. For instance when a company localizes its Facebook page specific to different countries around the world, it allows the brand management department of the company to advertise summer clothes in the UAE while still promoting winter apparels and accessories in Canada. Their marketing becomes specific to each niche but in a very convenient manner, all due to the localization of their social media campaigns.

International Mother Language Day is a celebration of language that is held on the 21^st of February every year.  It is designed to promote diversity and understanding of other cultures through multilingualism and multiculturalism.  This year’s theme is Linguistic diversity and multilingualism count for sustainable development.

When we first meet somebody new, we gain an impression of that person within six seconds through a number of points of contact including face, voice and presentation.  For a company, the website is the “face and voice” of the organization and that first impression counts.

Today, most companies understand the importance of making their websites accessible to people within different countries and therefore add different language options to their sites, however, simple translation is just not enough.