International companies invest a lot of money into looking for new markets to enter globally to increase their market share and double their sales. They always work on how to market their brands to impress more clients and this also applies to their existing markets. The marketing teams of these companies are constantly researching on the local trends and coming up with marketing ideas to fit these trends and build customers’ loyalty. International corporations and brands understand that they may have to tweak how they market their products in some countries according to the cultural appropriateness in order to increase its acceptability and success. MENA region is important for companies looking to expand globally. However, marketers of these companies have to carefully design their marketing campaigns in order to tap into the Arab market and culture.
Artificial intelligence on a very basic level makes it possible for machines to learn from experience, add on new calculated inputs and perform human-like tasks. Most of the artificial intelligence examples we hear today, like self-driving cars or chess-playing computers basically, rely onnatural language processing and deep learning. These technologies help computers to be trained and accomplish very specific tasks by processing data and by identifying patterns in that data. Artificial intelligence can offer improvements and solutions to problems through data processing and such learning.
International brands are always working to impress their customers and to create a buzz around their names. Companies are now obsessed with their customers and they are competing to make them feel close to them. They started to use local public figures to attract and build loyalty to their brand. So let us see who was successful to impress more customers!
Marketing today is known as a blend of technology and strategy but it has not always been like this. Marketing began with a humble beginning when people started to sell products, goods or services with persuasive communication between them.
The term “Elearning” has picked up popularity in recent years and you’d see it all over the internet now. It was first mentioned back in 1999 during a CBT Systems seminar. The term today refers to instant access to online study and training resources that let millions of learners to get a new skill set remotely.
Technology is improving all aspects and spheres of our lives including the education sector. That’s right; technology is now taking strong roots into the traditional learning system and changing it forever. The traditional learning involves brick-and-mortar building or a physical location in which students gather and an instructor teaches them for a specific time several times a week.
Technologies have had a significant impact on all spheres of our lives so it is not a surprise that we’re seeing changes in the education sector too. Before technology, the traditional methods of learning with a physical location and scheduled learning classes were the norm but now e-learning is on the rise.
Over the past few years, global consumers have shown a growing consumption towards engaging and high definition audiovisual content – especially animation.
Disney’s top world box office hits like “Frozen” and “The Minions” around the world has proven that good animation content can be localized for different regions in native languages through dubbing and it will be a success. The dubbing industry and voice dubbing companies are on the rise because they help the entertainment industry reach a wider set of audience release content in their native languages.
Video consumption is growing at exponential rates today all around the world. The entertainment industry understands the profits and revenues that lie beyond borders with localized cartoons, movies, productions and dubbed anime. In order to access a global audience, there has been an increase in demand for dubbing and voice-over services for dubbed movies.
Organizations and companies around the world want to access the global audience through the growing audiovisual content. With the growing global consumption of audiovisual content, there has been an exponential increase in demand for dubbing and voice-over services by voice over companies. But what is the key difference between dubbing and voice-over?